I’m a big believer in the efficacy of making an effort to remember things about the people you meet. I think that this Dale Carnegie story about Jim Farley illustrates the point well:
Whenever he met a new acquaintance, he found out his complete name, the size of his family, the nature of his business, and the color of his political opinions. He got all these facts well in mind as part of the picture, and the next time he met that man, even if it was a year later, he was able to slap him on the back, inquire after the wife and kids, and ask him about the hollyhocks in the backyard. No wonder he developed a following!
I built an entire application around the idea that this technique can help you to build your personal network, but it was recently brought to my attention that “remember things” is, as advice goes, a little vague. In any significant conversation with someone, a lot of material will come out, and there’s a certain art to deciding what to commit to memory (your own, or your mobile device’s) and what to let slide. Below, I discuss a particular instance of this general principle.